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True Fitness

Latitude 45 is Northern Michigan's premier fitness dealer. We are proud to offer premium equipment from True Fitness. After selling fitness equipment for nearly 20 years we know that True's products will provide years of quality operation. If you want commercial grade equipment for your home gym, True delivers. 

We offer delivery and service across the region and pride ourselves on clean and efficient work. Our True Certified Technicians have years of experience. If you are looking for a new machine to help with your fitness goals make us your first and last stop.  

True Fitness True Indoor Cycling Bike
Achieve a No-Fuss Workout with a Stationary Bike Exercise bikes are a great way to get in some low-impact cardio, but why not support an amazing cause at the same time? TRUE’s Indoor Cycling Bike has a simple, user-friendly design, including features like: A BELT Direct Drive System for reliable workout performance Resistance control that caters to your specific fitness needs Adjustable seats and handlebar design for a one-size-fits-all exercise bike. All of TRUE’s exercise equipment is made with the highest quality materials and components, so you can workout on a commercial-grade machine. Add the Indoor Cycling Bike to your home gym today!
True Fitness PS50 Recumbent
$1,999.99
SAFETY AND COMFORT The walk-through design on the TRUE PS50 recumbent bike accommodates users of all fitness levels. TRUE bikes are safe and allow for easier access on and off the machine. TRUE's new mesh seat is ergonomically designed for lumbar support and allows for infinite adjustment to fit every body type and relieve painful stress on the hip. The mesh material also provides excellent ventilation during exercise. SLEEK ENGINEERING TRUE's superior brake and drive system ensure a smooth motion and quiet operation that is perfect for your home gym. The TRUE PS50 recumbent bike combines performance and ease-of-use with TRUE quality. MADE TO GO THE DISTANCE The TRUE PS50 is manufactured with commercial-grade materials and the finest components for extreme durability. Coupled with a great warranty and service plan, you know that your bike will stand up to years of heavy use.
True Fitness M30 Elliptical
$2,399.99
The sleek, curved profile of the new M30 elliptical brings a modern, polished look to your cardio equipment. The new M30 is made from only the finest components and is built on an incredibly sturdy, stable platform. Paired with TRUE's legendary patented Heart Rate Control technology and HRC Cruise Control, the new M30 elliptical truly maximizes your fitness equipment. The M30 elliptical features innovative side-steps which not only allow safe entry and exit from the machine but also unparalleled versatility by providing the industry's first upper-body only workout. Unlike other traditional rear or front-drive ellipticals, the TRUE M30 provides a space-efficient approach to home exercise. Implement variety into your workout by using TRUE's mix3 program. It's our version of the personal trainer to coach you through a total-body workout that will shape and tone every major muscle group.
True Fitness PS100 Treadmill
$3,199.99
MADE TO GO THE DISTANCE The TRUE PS100 treadmill is manufactured with commercial-grade materials and the finest components for extreme durability. Coupled with a great warranty and service plan, you know that your treadmill will stand up to years of heavy use. SAFETY AND COMFORT TRUE offers users a comfortable and safe workout experience. The PS100 offers one of the largest running surfaces in the industry. This feature, along with handrails, puts you on a treadmill built with safety in mind. In addition, the TRUE Soft System ensures the most orthopedically correct shock absorption by providing a soft surface on impact while transitioning to a firm surface for push-off.
True Fitness PS800 Treadmill
$4,399.99
The TRUE PS800 features a larger motor, aluminum straddle covers and Soft Select™ which allows you to customize the softness or firmness of the deck surface. MADE TO GO THE DISTANCE The TRUE PS800 treadmill is manufactured with commercial-grade materials and the finest components for extreme durability. The reversible deck available on this model extends its lifetime. Coupled with a great warranty and service plan, you know that your treadmill will stand up to years of heavy use. SAFETY AND COMFORT TRUE offers users a comfortable and safe workout experience. The PS800 treadmill offers one of the largest running surfaces in the industry. This feature, along with handrails, puts you on a treadmill built with safety in mind. In addition, the TRUE Soft System™ ensures the most orthopedically correct shock absorption by providing a soft surface on impact while transitioning to a firm surface for push-off. In addition, the PS800 features Soft Select™, which allows the user to set the firmness of the deck. CUSTOMIZED TO FIT YOU Our PS800 model has an orthopedic belt for those who want the ultimate reduction of impact on the joints and knees. You'll instantly notice increased comfort in each stride
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